Health and baking

Health is one of the public's biggest concerns today. For the food sector, this opens the door to the development of healthy product ranges. The additional challenge is then to make the taste of these products as good as what we are used to.

Following extensive research worldwide, Puratos has developed various healthy concepts. All these concepts have one thing in common: they combine nutritional and health benefits with great taste.

Our healthy products are designed to appeal to an ever increasing number of consumers. People who are either looking for more nutritional bread - breads with real health claims, or people who simply want to reduce the guilt factor when indulging themselves.

Taste testing

To make sure we got the flavour spot on, we run consumer taste testing panels throughout development. And to be certain that the nutritional claims are solid, we work with the best nutritionists around.

With these new concepts, we want to better serve our customers' innovative business ideas aiming at healthy profits.